Data comes in, the AI interprets, the decision is yours.
Ship & Road watches every shipment in the background, looks for a fix the moment a risk appears and calls you in only when needed. In the simulation below you can watch this sped up and make the call yourself at the decision point.
Follow one shipment from start to finish, sped up.
Pick a scenario and watch: the system spots the delay, suggests a fix and stops at the decision point to wait for your approval. The control tower, driver app and customer portal update at the same time.
Your order has been loaded.
- Day 1 · 08:00Driver appLoading complete; 26 pallets and a loading photo recorded.Data
Every shipment goes through these seven steps.
The strip under the simulation shows which step you are at. Under each step we describe what happened in the example shipment above.
Platform modulesData comes in
Vehicle locations, every tap in the driver app, uploaded documents and ERP orders flow into the platform within seconds.
Example: the driver finishes loading and sends a photo of the 26 pallets.
It is recorded
Every update is added to the shipment's history with its time. Nothing gets lost and nothing is counted twice.
Example: the truck leaving Hadımköy at 09:00 is added to the shipment's history.
The AI interprets
The arrival time is recalculated, the border wait is predicted and documents are read; anything unusual in temperature or route is noticed.
Example: there is a queue at Kapıkule; arrival moves from 16:00 to 17:14.
A fix is suggested
When a risk shows up, options for the dock, route, costs and customer updates are prepared at the same time; every suggestion comes with its reason.
Example: moving the Munich dock appointment to 17:30 is suggested.
Your rules are checked
The rules you set in advance apply: small, reversible actions happen on their own, the rest go to the person who has to approve them.
Example: the dock change goes to the operations lead for approval.
It is carried out
The approved decision is applied right away: the dock is booked, the route is updated and the driver gets the new task.
Example: the warehouse books Dock 6 for 17:30.
Everyone is informed
The customer portal, driver app and team notifications are updated; who approved what is recorded and cannot be erased.
Example: the customer sees the new arrival time and the reason in the portal.
What does it do on its own, and what does it ask you?
You decide which action sits at which level and who approves it; one click stops all automatic actions.
| Level | Behaviour | Example | Who approves |
|---|---|---|---|
| Level 0 | Information only | Arrival time update, border wait estimate, notice that a document was read | No one; shown on screen |
| Level 1 | Automatic, if your rules allow it | Rest-break plan for the driver, standard delay notice to the customer | No one; can be undone afterwards |
| Level 2 | Single approval | Moving a dock appointment, changing the route or border crossing | Operations lead |
| Level 3 | Approval by two authorised people | Penalty dispute, invoice correction, security exception | Two authorised people |
| Level 4 | Off | Changing a price, contract or payment on its own | Never automatic |
Take a tour of the screens.
Click the glowing dots to see what each one does.
Control tower
The main screen the operations team keeps open all day. Every shipment, risk and AI suggestion at a glance.
Active shipments, on-time delivery rate, delay risk and the number of suggestions awaiting approval. Each tile opens the matching filtered list.
Who prepares the suggestions?
The assistants only prepare suggestions. You decide which ones are applied automatically and which ones are put to you.
Arrival estimate
Information onlyWorks out the arrival time from location, traffic, border waits and driving hours, and shows how reliable the estimate is and why.
Border and port waits
Information onlyPredicts the wait at border crossings and ports ahead of time and points to the crossing that will be quicker.
Routing
With your approvalCompares alternative routes and border crossings by time, distance, tolls and legal driving time.
Dock planning
With your approvalRe-plans the dock appointment around the truck's real arrival time and finds a free slot.
Document check
Depends on the caseReads the CMR, e-delivery note, weighbridge ticket and invoice and checks them against the shipment; anything that does not match goes to one of your team to confirm.
Costs and invoices
Two people approveChecks freight, extra charges, demurrage and storage against the shipment record; where they differ, it drafts the dispute.
Customer updates
By your rulesDrafts updates for customers and drivers in five languages; your rules decide when they are sent.
Cargo security
Two people approveSpots theft risk from signs such as a fake plate, a changed delivery address or an off-route stop; loading cannot start with an unregistered plate.
Live operations in four weeks.
Connection
Your vehicle tracking system is connected, users and branches are set up, and drivers install the app on their phones.
Data
ERP, warehouse software and e-document connections are switched on; arrival estimates are tuned to your past trips.
Rules
Together we decide which suggestions are automatic, which need approval, and who the approvers are.
Live
The customer portal opens, the first reports arrive, and the AI assistants start making suggestions on your real trips.